Do serums need to be applied all over the face or just on specific areas?

Detailed answer

The application of serums can vary depending on the individual's skincare concerns and the specific serum being used. In general, serums are designed to target specific concerns and are usually applied all over the face. This allows for a comprehensive treatment of the skin and ensures that all areas benefit from the active ingredients in the serum. However, there may be instances where you only want to address specific areas of concern, such as fine lines or hyperpigmentation. In such cases, you can apply the serum directly to those areas, following the instructions provided by the manufacturer. It's worth noting that some serums, particularly those targeting specific issues like under-eye circles or acne spots, may come with specialized applicators for precise application. Ultimately, the decision to apply a serum all over the face or on specific areas depends on your specific skincare needs and the guidance provided by the product's instructions or a skincare professional.