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q/a
serums
Jun 22, 20231 min read

How do serums differ from moisturizers?

Short answer: Serums differ from moisturizers in their texture and formulation.

Detailed answer

Serums are lightweight and have a higher concentration of active ingredients compared to moisturizers. They are designed to penetrate deeper into the skin and provide targeted treatments for specific concerns, such as brightening, anti-aging, or hydrating. Serums usually have a thinner consistency and are absorbed quickly, making them suitable for layering with other skincare products. On the other hand, moisturizers are thicker and have a higher content of emollients and occlusives to create a protective barrier on the skin's surface. Their primary purpose is to hydrate and seal in moisture. While both serums and moisturizers are important in a skincare routine, their formulations and functions differ to address various skincare needs.

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