Should I apply a serum before or after toner?
Short answer: You should apply a serum after toner.
Detailed answer
Toner is typically used to cleanse and balance the skin by removing impurities and prepping it for the absorption of other products. Applying a serum after toner allows the active ingredients in the serum to penetrate the skin more effectively. Serums contain higher concentrations of active ingredients which are designed to target specific skin concerns such as hydration, brightening, or anti-aging. By applying the serum after toner, you can maximize the benefits of both products and achieve better results for your skin.
Subscribe to our newsletter
Get all the latest posts delivered straight to your inbox.

Our goal is to empower healthy skincare choices by bringing the science to the public. By analyzing the latest scientific research we created TheSkincare Algorithm, which is providing guidance and reviews for skincare products.
Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited.
Excerpts and links may be used, provided that full and clear credit is given to theskincare.io with appropriate and specific direction to the original content.