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Jul 22, 20241 min read

What is a brightening cleanser?

Short answer: A brightening cleanser is a type of cleanser that helps to improve the skin's overall brightness and radiance.

Detailed answer

A brightening cleanser is specifically formulated to target dull and lackluster skin. It usually contains ingredients such as vitamin C, alpha hydroxy acids (AHAs), or enzymes that work to gently exfoliate the skin, remove dead skin cells, and promote cell turnover. By doing so, it helps to reveal a brighter and more even complexion. Brightening cleansers may also contain antioxidants to protect the skin from environmental damage and promote a youthful appearance. It is important to note that while a brightening cleanser can enhance the skin's brightness, consistent use and combined skincare routine are necessary for long-lasting results.

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